Online Men's Shirt Startup Allows Women Shop For Men

Online Men's Shirt Startup Allows Women Shop For Men

An online startup for customized Men’s shirts, MatchU, is targeting women who wish to buy shirts for the men in their lives (usually¬†as gifts for fathers, husbands, boyfriends or sons). According to MatchU, “In 2017, Australian women accounted for 26% of men’s clothes purchased online”. Research indicates that online menswear purchases by women reached US$214m…